Claremont Graduate University
- UX Design
- UI Design
- Email Design
Overview
Claremont Graduate University is a private graduate institution in California that offers a diverse range of rigorous interdisciplinary programs.
Problem Statement
Claremont Graduate University helps people become leaders who make the world a better place. They do this by teaching them many important things. This university is special because it teaches people about different subjects all together. They really like finding new ideas and sharing them with others through research, creative things they make, and by helping their community. Right now, they want to make two new web pages to tell people about exciting new programs they have. These programs are called Doctorate and PhP. They want to show how these programs can help people learn even more and become really smart at what they love to do.
The challenges included creating an intuitive and user-friendly interface, improving navigation and information hierarchy, ensuring a cohesive and visually engaging design, and optimizing the overall user experience. The goal was to provide visitors with a seamless browsing experience and instill confidence in CGU's programs.
My Role
Collaborating closely with the CGU marketing team, I desiged the user experience (UX) and user interface (UI)
By applying user-centered design principles, I crafted a new website design that emphasizes clarity, simplicity, and visual appeal. I focused on enhancing information architecture, streamlining navigation, and creating engaging visual elements.
Research
Persona
Wireframe
Design
Tags
Holistic Evaluation / User research / User persona / Wireframes / User interface / Design system / Usability testing
